Online reputation management offers a wide array of services to a variety of clients. With the uptick in cyber-bullying incidents occurring, these victims are now finding vital help from online reputation management and repair companies. Benjamin Franklin once said, “Glass, China, and Reputation, are easily cracked, and never well mended.” But with the help of online reputation management, victims of cyber-attacks are getting a change to mend their reputations in cyberspace.
The internet is making the term global community an everyday reality. The importance of a person’s reputation is one of the most valuable commodities they can have. According to an article published by onlinereputationreviews.com, a negative report online can restrict future earnings from jobs and severely impact social life. Oftentimes when you first meet someone it is a habit to check them out online. More and more companies are relying on the internet to help narrow down the field of job candidates. Cyber-bullying has made it so the character of the person seen on the web is a grotesque parody of who they are. It can be difficult to track who is behind a malicious post or opinion online and that fact means many act with impunity to damage others. Some twisted individuals almost see it as a sport to disparage an upstanding citizen or business. No more is there innocent until proven guilty, now it is innocent until searched. Even a flash in the pan story can be the lasting thing people see when they look up information online. The contamination can spread its tendrils all over the world leaving the victim with very little recourse to defend themselves. Their reputation is continually eroded with each click. The only way to contain this damage and expunge the internet record is through professional help.
Online reputation management companies use several tactics to combat cyber bullies. They can work with companies to get malicious content out of the limelight. They also can help rebuild a reputation by promoting positive stories about their clients. By giving their clients a chance to tell their story they take away the microphone from cyberbullies and allow the victims to be heard.